Elliot Daemon is a visionary artist and entrepreneur whose creative ecosystem, 11:11 RECORDS, is revolutionizing the music industry.
In an era where the music industry often seems dominated by major labels and social media noise, one visionary and his team are breaking down barriers and setting a new standard for how independent artists can thrive. 11:11 RECORDS, based in Hollywood, Los Angeles, is at the forefront of this transformation, as a record label that empowers artists to maintain creative control while achieving long-term success.
As the Founder and CEO, Elliot has transformed what began as a creative collective into one of the fastest-growing independent labels worldwide. The company, which blends music, design, and technology, is ranked among the top 5% of record labels globally, a testament to Elliot’s fearless vision and relentless drive.
But this isn’t just another story of a typical record label founder. Elliot’s journey is one of resilience, self-discovery, and a relentless pursuit of an industry model that is as progressive as it is artist-friendly.
From Artist to Entrepreneur: Elliot Daemon’s Path to Music Industry Innovation
Elliot’s journey didn’t begin in a plush office or a high-powered boardroom. It began in Istanbul, where he was born Görkem Akdeniz Uysal — a dual citizen raised within both Turkish and Romanian cultures. His upbringing was steeped in art, performance, and creativity. From an early age, Elliot gravitated toward the arts, exploring fine art, performance, and digital design. These early experiences laid the foundation for his evolution as both an artist and an entrepreneur.
At 18, Elliot relocated to Los Angeles by himself, ready to carve his own path in the creative industry. His academic journey took him to UCLA for design, The New York Film Academy for acting, and The Los Angeles Recording School for music production. Yet, despite his training, he knew that the traditional path wasn’t for him. By 2018, at just 20 years old Elliot founded The 11:11 Collective in Hollywood, a creative hub/community that united like-minded artists and designers. It wasn’t long before the collective’s unique approach to art and business attracted a dedicated following and high-profile collaborators, rapidly gaining millions of streams and views.
This marked the beginning of what would eventually become 11:11 RECORDS, a record label with a mission to disrupt the status quo.
The Birth of 11:11 RECORDS: A New Era for Independent Artists
As The 11:11 Collective gained momentum, Elliot recognized an opportunity to elevate his creative movement into something more substantial. In 2021, during the pandemic, he officially transformed the collective into 11:11 RECORDS, a record label built on the principles of minimalism, futurism, and spirituality. His goal was clear: to create an ecosystem where creativity and business coexisted in a harmonious, sustainable way, empowering artists to retain their rights while providing the structure necessary for long-term success.
Under his leadership, 11:11 RECORDS has grown exponentially, becoming a leader in the independent music scene. The label’s creative ecosystem brings together music, design, and technology, fostering innovation and collaboration at every step.
Innovative Sound and Social Impact: The Heart of Elliot’s Music
Elliot’s music isn’t just about sound, it’s about purpose. His debut single, “QUEST11ONS,” released in 2019, captured the essence of his artistic vision: raw emotion, cinematic production, and a deep, personal connection to his audience. The song resonated with listeners for its authenticity, and it set the tone for what would become a remarkable journey.
However, it was “WRISTS”, a 2022 collaboration produced by OVRCZ of Internet Money Records and mixed by Enviyon on the Mix, the legendary studio behind Juice WRLD’s “Lucid Dreams”, that solidified Elliot’s status as an artist with a mission.
Beyond the track’s innovative production and emotional depth, it was a fundraiser for suicide prevention, raising awareness and donations in honor of Suicide Prevention Month. Elliot’s belief that music should be used to heal, educate, and make a difference became undeniable.
The Future of 11:11 RECORDS: A Global Vision
Elliot’s vision doesn’t stop at just building a record label, it extends to creating a new global ecosystem for independent artists, merging art, technology, and business in ways that have never been done before, setting new standards for what it means to be an independent artist in the 21st century.
As 11:11 RECORDS continues to evolve, it is emerging as a global force, forming strategic partnerships with major companies to provide exceptional opportunities for both signed and independent talent across all disciplines. By creating a space where artists retain their rights, have more control over their work, and are empowered to succeed on their own terms, the futuristic record label is proving that independence is not only possible, it’s essential.
The Legacy of Creativity, Purpose, and Innovation
At its core, 11:11 RECORDS is more than just a label, it’s a grassroots movement that’s rapidly expanding. It’s a philosophy that believes creativity and business can coexist in a way that benefits artists and businesses, therefore building a more equitable, sustainable future. Elliot’s commitment to artist empowerment and the future of independent music is evident not only in his music but in the way the label’s ecosystem functions.
““Art is born from pain, experience, and energy. That’s why it has to be treated with care. You can’t rush it or break it, you have to nurture it.” Elliot concludes. And in every aspect of his work, from the way he leads 11:11 RECORDS to the music he creates, he’s proving that independent artists don’t need to compromise on their vision, or “sell their souls” to find success.
To discover how Elliot Daemon and 11:11 RECORDS are reshaping the future of independent music, visit www.elliotdaemon.com to explore his journey, and www.1111records.org to experience the label’s innovative approach to creativity and business.
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