Steven Coates is a man who knows the true meaning of resilience. From overcoming the challenges of ADHD, addiction, and homelessness to building a six-figure business, his journey has been nothing short of remarkable. Now, with his new book Thrive 360: A Cynic’s Guide to Self-Help, available on Amazon book store, Kindle and Audible, Steven shares his story and offers practical advice to others who may be struggling to find their own path to success.
Steven’s life has been filled with struggles that could have easily held him back. However, instead of allowing these difficulties to define him, he used them as a foundation for growth. “Your past doesn’t define you; it’s what you do with it that matters,” says Coates. “Thrive 360 is about turning your hardships into stepping stones for success.”
After overcoming the obstacles that seemed insurmountable, Coates went on to found SS-Consultants with his Fiance Samantha, a health and safety/PM consulting firm in the construction industry. His success in business, where SS-Consultants earned over £500,000 in its first year, is a testament to his ability to not only persevere through adversity but to thrive. His approach to business is deeply personal, guided by the same principles of resilience and determination that helped him turn his life around.
As a professional with certifications and MCIOB Status such as IOSH and NEBOSH and qualifications like the Level 7 NVQ in Senior Construction Site Management, Coates brings a wealth of expertise to his consulting business. However, it is his lived experience that truly sets him apart. “Resilience isn’t about bouncing back—it’s about moving forward, even when life knocks you down. That’s what I want readers to take away from Thrive 360,” he explains.
Thrive 360 is not just another self-help book filled with generic advice. Coates shares his raw, real-life experiences, making this book relatable to anyone who has faced personal struggles. He writes for people who may have felt disconnected from traditional self-help resources and who are seeking a more genuine, actionable approach to improving their lives.
The strategies Coates discusses in his book are rooted in his own transformation. These are not theoretical ideas, but real techniques he used to go from surviving to thriving. His insights are meant for those who have faced adversity and are looking for ways to make lasting, meaningful changes. “I wrote Thrive 360 for people who’ve felt disconnected from traditional self-help advice. This book is for anyone who has struggled and wants to find a path to true, lasting change,” he says.
Coates’s impact extends beyond his business endeavors. He has also been recognized for his advocacy work in mental health, particularly within the high-pressure construction industry. In 2024, he received the Global Recognition Award for his efforts in raising awareness about mental health challenges in construction, a sector often known for its demanding and stressful environment.
His work in mental health advocacy has positioned him as a leader in the construction industry, where he continues to emphasize the importance of both physical safety and emotional well-being. This holistic approach not only benefits workers but also improves the overall success and sustainability of the businesses he supports.
In addition to his business and advocacy work, Coates is an internationally recognized keynote speaker. He has delivered speeches in countries like Pakistan and South Africa, sharing his message of resilience and personal growth with audiences across the globe.
Looking ahead, Coates is committed to continuing his mission to help others overcome their own challenges. Through his book and his consulting services, he hopes to inspire people to take control of their futures and realize their full potential. “What truly differentiates me is my authenticity, my lived experience, and my ability to inspire real change,” Coates says. “Whether it’s through my consulting services or my book, I want to show people that overcoming adversity is possible.”
Thrive 360 is a powerful tool for anyone seeking to transform their life and career. For those who have faced hardship, Coates offers a guide to not only surviving but thriving in every sense of the word.
To learn more about Steven Coates and his work or to book him for a keynote/Talk, visit his LinkedIn.
Thrive 360: A Cynic’s Guide to Self-Help is available now on Amazon book store, Kindle and Audible.