At the beginning of 2026, U.S. small and midsize business leaders are expressing elevated confidence and outlining ambitious strategies for growth, despite the continuing economic uncertainty. According to the latest JPMorganChase Business Leaders Outlook survey, released earlier this month, there is a noticeable rebound in optimism among middle-market companies. Nearly three-quarters of respondents predict that their revenue will increase in the year ahead, indicating a significant shift toward a more positive outlook after facing challenging economic conditions in previous years.
The survey’s findings reveal that business leaders are not only confident in their revenue growth but are also planning for workforce expansion in the coming year. A large portion of respondents indicated that they intend to hire additional staff, reflecting optimism about their ability to scale and grow. This focus on hiring comes as businesses adjust to evolving market conditions and look to strengthen their teams to drive further growth. As many companies continue to navigate the uncertainty of the economic landscape, they appear more willing to invest in their talent and infrastructure, signaling a belief in the stability and potential of their operations.
A key theme emerging from the survey is the growing importance of adopting emerging technologies and forming strategic partnerships as fundamental drivers of growth. As the business environment becomes increasingly digital and interconnected, companies recognize the need to innovate and stay ahead of technological trends. Leaders are prioritizing the integration of new technologies, whether that means adopting automation, artificial intelligence, or other tools that can help streamline operations and enhance customer experiences. Furthermore, forming strategic partnerships with other companies has emerged as an essential strategy for SMBs looking to leverage additional expertise, resources, and market opportunities.
While economic uncertainty continues to affect the broader business environment, U.S. small and midsize business leaders are proactively preparing for the future. The survey findings reflect a clear trend of forward-looking planning and investment. Despite potential challenges, these leaders are positioning their companies to take advantage of emerging opportunities, focusing on growth in both revenue and workforce. This proactive approach is indicative of a broader shift among small and midsize businesses, as they adapt to a rapidly changing economic and technological landscape.
The optimism and growth plans reported in the survey reflect the resilience of the U.S. SMB sector. By embracing innovation and focusing on strategic partnerships, these businesses are demonstrating their capacity to adapt and thrive in an ever-evolving market. As 2026 unfolds, it seems that small and midsize businesses are not only planning for survival but also aiming for substantial growth and success in the years ahead.
